Lately, at the original site of Wangfujing Outlets, Dingfeng Group (Hong Kong) - City Outlets (hereinafter referred to as the new Outlets) was open for business on a trial basis, offering redoubled discounts on over 200 brands and free parking services, which attracted a lot of consumers.
Reportedly, the new Outlets is expected to be officially open for business in mid-November. The layout of discount stores in the new Outlets does not differ much from the previous one -- children's wear and home products on the ground floor, shoes and leatherware on the 1st floor, women's wear on the 2nd and 3rd floors, men's wear on the 4th floor, and sports apparel and gear on the 5th floor. All citizens coming to shop on the day can enjoy additional discounts. According to Mr. Li, young generations are more inclined to shop online while he prefers in-store shopping after seeing and feeling. Besides, the new Outlets is close to home and the price it offers is reasonable, so he and his wife would stroll through the discount stores after dinner every day and see if there's something he needs.